The modern manager of a medical organization seriously invests in promoting their brand and attracting new clients, spending hundreds of thousands of rubles each month. A desired "lead" shows interest, dials the phone number and…
At this stage, statistics show that...
50 to 75% of potential clients are lost. One couldn’t get through, another didn’t receive the necessary information, for a third there wasn’t a suitable time, etc. Only a few percent may return.
The problem lies in the absence of a comprehensive quality service management system. This book will help establish this crucial tool in the arsenal of the owner, top manager, or head of the client department and the feedback department.
You will learn how to increase profits, create a reliable, self-sufficient, and dedicated team, scale the business, and grow a brand whose reputation you can be proud of. You will be able to understand and analyze the client experience of your organization, identify barriers, and discover ways to eliminate them.
After reading the book, you will be convinced that the path of consistent improvement of service quality is your shortest and most reliable route to success. And you will gain an unbeatable weapon in the competitive struggle for the hearts and wallets (one cannot exist without the other) of your clients.
5 reasons to read:The authors have many years of experience in management and quality service in medical and wellness organizations.Contains detailed and clear diagrams and tables.You will be able to analyze the client experience of the organization and the work of the staff.The book will help build a comprehensive quality service management system in your organization.It will be useful for owners, top managers, heads and employees of the client department, and feedback department in medical organizations, sanatoriums, and related industries.
Autors: Anna Vasilevna, Igor Dovgan
Izdevniecība: piter
Sērija: Biznes-psihologija (tverdij pereplet)
Izdošanas gads: 2025
ISBN: 9785446143054
Lappušu skaits: 224
Izmērs: 213x146x15 mm
Vāka tips: твердая
Svars: 361 g
ID: 1699385
Piegādes veidi
Izvēlieties piemērotu piegādes metodi
Izņemt no veikala
0.00 €
Piegāde pakomātā
Piegāde ar kurjeru